Editor On Demand

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Retainer Client Promotion In your small business, writing needs often pop up at very random intervals. You need to renew a contract and gently tell a client that you are raising your rates. You are hiring and want the most attractive job ad possible. One of the major local circulars is designing your holiday promotion. […]

Never Get Lost in Translation

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Bilingual Business Owners If you immigrated to the U.S.A. to realize your dreams, you have my deepest respect. The barriers you’ve overcome are not to be taken lightly, and you are probably miles ahead of the average business owner in terms of motivation and determination. Being bilingual is a great benefit for the potential of […]

Social Media Semantics

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Proof Those Posts As a business owner, you know that social media is one way you must reach your audience. But if you think that just throwing a post out there every few days meets your goal for exposure, think again. When you post as a business to social media, you are advertising, and advertising […]